sloganyoudaoicibaDictYouDict[slogan 词源字典]
slogan: [16] Slogan is a Gaelic contribution to English. It comes from sluaghghairm ‘war-cry’, a compound formed from sluagh ‘army’ and ghairm ‘shout’. English at first used it in its original Gaelic sense, and the metaphorical ‘catchphrase’ did not emerge until the 18th century.
[slogan etymology, slogan origin, 英语词源]
slogan (n.)youdaoicibaDictYouDict
1670s, earlier slogorne (1510s), "battle cry," from Gaelic sluagh-ghairm "battle cry used by Scottish Highland or Irish clans," from sluagh "army, host, slew," from Celtic and Balto-Slavic *slough- "help, service." Second element is gairm "a cry" (see garrulous). Metaphoric sense of "distinctive word or phrase used by a political or other group" is first attested 1704.