gimmickyoudaoicibaDictYouDict[gimmick 词源字典]
gimmick: [20] Gimmick originally meant ‘dishonest contrivance’ – indeed, in the first known printed reference to it, in George Maine’s and Bruce Grant’s Wise-crack dictionary 1926 (an American publication), it is defined specifically as a ‘device for making a fair game crooked’. The modern sense ‘stratagem for gaining attention’ seems to have come to the fore in the 1940s. The origins of the word are a mystery, although it has been suggested that it began as gimac, an anagram of magic used by conjurers.
[gimmick etymology, gimmick origin, 英语词源]
gimmick (n.)youdaoicibaDictYouDict
1910, American English, perhaps an alteration of gimcrack, or an anagram of magic.
In a hotel at Muscatine, Iowa, the other day I twisted the gimmick attached to the radiator, with the intention of having some heat in my Nova Zemblan booth. ["Domestic Engineering," January 8, 1910]